The ranking of television channels on TNT (Digital Terrestrial Television) in France is currently at the center of an intense debate that risks disrupting the French audiovisual landscape. As the disappearance of certain channels like C8 and NRJ12 looms, a reshuffling of the channel numbering is imminent. This article examines the major stakes behind this reorganization, the ambitions of the various players in the sector, and the implications for viewers.
An imminent upheaval of channel numbering
The current numbering of TNT channels will be revised by March 1, 2025, following the release of significant channels by struggling networks. C8 and NRJ12, losing momentum, will disappear, prompting an opportunistic movement from channels looking to secure the top spots on the remote control. It turns out that a channel’s position on the remote is crucial, as those listed near the top enjoy increased visibility, thereby attracting more viewers. This phenomenon is further exacerbated by the typical behavior of viewers engaging in zapping.
The aims of the audiovisual groups
The audiovisual groups, notably TF1 and France Télévisions, view this reorganization as a strategic opportunity to establish a “info thematic block.” This block would bring together continuous news channels, namely LCI (channel 26) and Franceinfo (channel 27), with BFMTV (number 15) and CNews (number 16). According to Roch-Olivier Maistre, president of Arcom, this arrangement could lead to better simplification for viewers, thus facilitating access to information. However, this desire to merge news channels could represent an additional source of direct competition, particularly for BFMTV, which is facing the rise of CNews.
Reactions to this reorganization project
The prospect of an “info block” has sparked mixed reactions among leaders of news channels. While some believe that redefining the numbering could enhance user comfort for viewers, others, like Nicolas de Tavernost, president of RMC-BFM, are skeptical about the real value of this change. According to him, the public does not benefit from a upheaval of the numbering, emphasizing that it is more important to focus on the quality of the content offered.
Impact on the French audiovisual landscape
Beyond issues of visibility and audience, this reorganization raises concerns about the plurality of information. The concentration of news channels under a single block could diminish the diversity of opinions and speaking time. It could also reinforce the dominance of certain actors in the information market, thus limiting choices for viewers. The risk is also of leading to a homogenization of content within these channels, resulting in a dilution of editorial lines, which could harm the public service mission of information.
The final decision from Arcom expected in January
As audiovisual groups prepare for increased competition, Arcom will make its final decision on these changes in January 2025. This will be a key period where the strategies of various channels will be highlighted, particularly regarding their ability to adapt to this new hierarchy. The repercussions on audience engagement and, by extension, on the aired content will be closely scrutinized by industry analysts.
