In a context where the importance of data and artificial intelligence (AI) becomes crucial, Bordeaux is positioning itself as a future flagship metropolis of this digital revolution. With a colossal investment of 3 billion euros, the BXIA project is preparing to establish a sovereign digital infrastructure, thereby promoting the development of strategic initiatives for French companies.
The BXIA project, which will be located on the former parking lot of the Bordeaux-Lac Exhibition Center, represents a major advancement in the creation of a digital hub dedicated to artificial intelligence. With the arrival of a set of data centers, French companies will be able to process their data securely, thereby avoiding dependence on infrastructures located outside of Europe. This development is particularly significant in a geopolitical context where digital sovereignty has become increasingly important.
A project framed by experts and partnerships
For nearly 18 months, a team of 150 people has been working tirelessly to bring this ambitious project to life. This collegial context has allowed for the gathering of various expertise, thus ensuring a thoughtful and structured approach. The major funding comes from the private investment fund Osae Partners, which is committed to supporting the realization of this super campus planned for 2028.
An imperative for digital sovereignty
Benjamin Delaux, president of New Urban Functions (NFU), emphasizes the importance of this digital hub: “Our data is our memory, but also our future.” The observation is clear: 92% of French data is currently stored outside of Europe, mainly in the United States. This imbalance exposes companies to potential risks, as Benjamin Dulaux highlighted by mentioning the possibility for multinationals to cut internet access in Europe at the request of political figures. This project aims to rebuild this dependence by offering local solutions.
A vision of eco-responsible AI
In line with this vision of sovereignty, Bordeaux also intends to position itself as a model in terms of ecology. The BXIA project aims to be sustainable by adopting eco-responsible practices. Construction will take place on already artificialized land, thus integrating an environmentally respectful approach. The cooling system of the data centers will be designed using a closed water circuit, maximizing efficiency while minimizing environmental impact. Furthermore, the generated heat will be reused to warm the surrounding housing.
A promising future for the local economy
The ecologist mayor of Bordeaux, Pierre Hurmic, sees this project as a real opportunity for the metropolis. According to his estimates, the construction of this digital hub should create around 2000 temporary jobs and result in 600 permanent jobs. This dynamic is part of a broader desire to make Bordeaux a leader in the field of artificial intelligence, thus fostering a fertile ground for innovation and new technologies.
An anticipation in the face of digital challenges
Christine Bost, president of Bordeaux Metropole, also emphasized the essential nature of this type of project in the race for technological innovation. She advocates for a “chosen digital, never imposed,” which promotes responsibility and ethics in the use of AI. Meanwhile, various initiatives, such as forums on global governance of artificial intelligence, highlight the importance of establishing a clear framework regarding the use of these technologies, a question that continues to grow in complexity.
To learn more about contemporary issues related to artificial intelligence, it is essential to stay informed about the various explorations and discussions taking place on a global scale. Recent events, such as the Lisbon forum, have explored these themes, as well as concerns about the ideology embedded in AI systems, as shown by the context in Russia. The advances of pioneers such as Geoffrey Hinton also remind us that AI represents a potential that goes beyond the mere tool framework. It could redefine the very foundations of our society.







